21. Get quality hosting for your website. Do not sacrifice your website in exchange for cheap hosting. For a business-class website, go for a host that will provide quality service as well as 99.99% uptime. Cheap web hosting problems are usually about the downtime. If you have
Read more →16. CISP compliance. CISP stands for Card Information Security Program, which is designed for all e-commerce websites that process or transmit credit cards data. There are certain standards to acquire CISP and they are available online. If you accept credit cards for any aspect of your business,
Read more →11. Maximize traffic from Twitter. Twitter has been proven to be one of the most powerful social networking sites to target your market. Many businesses use Twitter to drive unique traffic to their website. A daily dose of tweets from your account can help you find you
Read more →6. Perform SEO (Search Engine Optimization) strategies. It is essential to do SEO for any website today. This web marketing tactic will help you find your target market and drive visitors to your website. The basics of SEO include from finding the right keyword/s for your website.
Read more →Your website is an excellent tool to build your business. Today, an effective website can provide you with advantages in terms of marketing, competitive advantage, as well as sales compared to businesses that do not have an effective web presence. Therefore, it is imperative to have an
Read more →Web design strategy for small business has undergone a sea change in recent times. In the old days (a couple of years ago), all you really needed was a decent Google ranking to send traffic to your small business website. Today, Internet complexity has grown by large
Read more →As the owner of a small business, you may be overwhelmed by the complexity of today’s Internet. There are numerous social networking sites like Facebook, Twitter, LinkedIn, etc. While Google still dominates the search engine space, Microsoft’s Bing is gaining ground. How do you navigate this complexity?
Read more →Where to invest, what to test and which deserve a rest John Arnold writes a compelling article in Entrepreneur Magazine describing how to capitalize on 10 web marketing trends in 2010. His “Invest” list includes the following: Paid Search E-mail Marketing Web Presence Online Video Here are
Read more →From the Wall Street Journal – Three Best Ways to Convert Web Traffic Into Sales: These days, the tech-savvy small business is using search engine optimization to steer customers to its home page. But once those online visitors land, how do you get them to buy? Sure,
Read more →