25 Tips For Creating A Great Website Part 3
11. Maximize traffic from Twitter.
Twitter has been proven to be one of the most powerful social networking sites to target your market. Many businesses use Twitter to drive unique traffic to their website. A daily dose of tweets from your account can help you find you unique followers everyday and eventually convert them to customers.
12. Update your website security.
Hacking and phishing attempts are rampant today so it is very important to protect your website from intruders. You don’t want to be dealing with major problems in the future like data loss, credit card identification theft and the likes. Be sure any content management systems like WordPress, Joomla or Drupal are kept updated.
13. Keep your web content fresh.
Do not let your website contain only the same content. It is a good idea to constantly update website content at least once every week. The more content you post, the better the chance of increasing traffic to your website.
14. Have a two-way conversation with visitors.
Make your website easy for your visitors to communicate with you. If you have a blog, allow visitors to comment on what they think. You can also make your contact page easily accessible for users to contact you through email or phone. Depending on your content management system, WordPress, Joomla and Drupal platforms offer widgets or plugins to make use of and maximize user communication with your website.
15. Use Google Analytics for keyword optimization.
Google analytics is a free web statistics tool that provides near real-time information about visitors to your website. It offers information about how visitors arrived at your website, how many minutes and seconds they spent on each page and what content is important to them. Google Analytics is an invaluable tool and should be used for every small business website.
To be continued…. Part 3 of 5.